, growing traffic to small local businesses is easy. As soon as potential customers come within your set boundary, they could receive an ad about a special promotion, new product, or event happening at your store. This timely nudge can be just the push they need to step in and check things out, boosting the number of visitors.<\/span><\/p>\nTargeted Advertising<\/b><\/p>\n
Traditional advertising casts a wide net. It’s like shouting your message and hoping the right person hears it. With geofencing, it\u2019s more like a conversation whispered right in the ear of those who are already close by. Instead of wasting money reaching people miles away or not interested in your product, geofencing ensures your advertising dollars are spent on a nearby audience who’s more likely to visit.<\/span><\/p>\nPersonalized Messaging<\/b><\/p>\n
Everyone enjoys feeling special. Geofencing marketing helps local businesses grow by allowing them to send personalized messages tailored to individual preferences. Did a customer browse winter coats the last time they visited your website? Send them a special offer on winter wear the next time they’re nearby. This approach not only gives the customer a feeling of being valued, but it also increases the chances of them becoming a purchaser.<\/span><\/p>\nGeofencing Gives You a Leg Up<\/b><\/p>\n
Geofence marketing isn’t just a fancy tech term. It’s a powerful tool that levels the playing field for local businesses, giving them a fighting chance against the big guys in the digital space. By drawing more foot traffic, refining advertising to reach the right people, and personalizing the shopping experience, geofencing is redefining what it means to be a thriving local business.<\/span><\/p>\nSo, if you’re a local business owner or just someone keen on understanding modern marketing, reach out to <\/span>Mocentric<\/span><\/a> to learn more about how geofencing marketing can help your business grow. It\u2019s proving to be a game changer, creating waves of success for businesses big and small.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ 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How Geofencing Marketing Helps Local & Small Businesses Grow<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n","yoast_head_json":{"title":"How Geofencing Marketing Helps Local & Small Businesses Grow","description":"Targeting local customers with geofencing marketing can help small businesses increase foot traffic and grow their revenue.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mocentric.com\/how-geofence-marketing-boosts-local-business-success\/","og_locale":"en_US","og_type":"article","og_title":"How Geofencing Marketing Helps Local & Small Businesses Grow","og_description":"Targeting local customers with geofencing marketing can help small businesses increase foot traffic and grow their revenue.","og_url":"https:\/\/mocentric.com\/how-geofence-marketing-boosts-local-business-success\/","og_site_name":"Mocentric","article_published_time":"2023-09-12T18:07:33+00:00","article_modified_time":"2023-09-12T18:17:52+00:00","author":"Michael OHara","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Michael OHara","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mocentric.com\/how-geofence-marketing-boosts-local-business-success\/","url":"https:\/\/mocentric.com\/how-geofence-marketing-boosts-local-business-success\/","name":"How Geofencing Marketing Helps Local & Small Businesses Grow","isPartOf":{"@id":"https:\/\/mocentric.com\/#website"},"datePublished":"2023-09-12T18:07:33+00:00","dateModified":"2023-09-12T18:17:52+00:00","author":{"@id":"https:\/\/mocentric.com\/#\/schema\/person\/db1238d0652590095534ef67be646b07"},"description":"Targeting local customers with geofencing marketing can help small businesses increase foot traffic and grow their revenue.","breadcrumb":{"@id":"https:\/\/mocentric.com\/how-geofence-marketing-boosts-local-business-success\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mocentric.com\/how-geofence-marketing-boosts-local-business-success\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/mocentric.com\/how-geofence-marketing-boosts-local-business-success\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mocentric.com\/"},{"@type":"ListItem","position":2,"name":"How Geofence Marketing Boosts Local Business Success"}]},{"@type":"WebSite","@id":"https:\/\/mocentric.com\/#website","url":"https:\/\/mocentric.com\/","name":"Mocentric","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mocentric.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/mocentric.com\/#\/schema\/person\/db1238d0652590095534ef67be646b07","name":"Michael OHara","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mocentric.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f8df2f486565c2c7ee06c2291c902634?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f8df2f486565c2c7ee06c2291c902634?s=96&d=mm&r=g","caption":"Michael OHara"}}]}},"_links":{"self":[{"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/posts\/1096"}],"collection":[{"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/comments?post=1096"}],"version-history":[{"count":2,"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/posts\/1096\/revisions"}],"predecessor-version":[{"id":1099,"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/posts\/1096\/revisions\/1099"}],"wp:attachment":[{"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/media?parent=1096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/categories?post=1096"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mocentric.com\/wp-json\/wp\/v2\/tags?post=1096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}