OTT in a Nutshell
Over the top (OTT) is the industry name for video advertisements that appear on streaming platforms like YouTube, Peacock, Paramount+, and a huge list of many others. The ads specifically target your desired audience with your messages tailored to their online browsing behaviors.
Everyone you know streams video content, usually more than an hour a day. Our OTT wizards ensure your video ads get in front of an audience whose online behavior demonstrates an interest in what your brand offers.
Any streaming service that provides time and space for video advertising is a viable platform for engaging your target audience with your tailored messages.
What Mocentric Can Do for Your Houston Brand
Practically a Captured Audience
Once our OTT advertising company identifies which streaming services your target audience uses most, we ensure your ads appear specifically to that audience.
Our comprehensive data reveals the online behavior of your audience—the content they’re streaming, when they’re streaming, and the devices they use.
Focused on the Target
Once our experts identify your target audience, we ensure that all parameters are aimed at the audience to ensure you don’t waste your ad spend.
Metrics With a Message
You can keep real-time tabs on the generation of impressions, video completion rates, gross rating points (audience size), and conversion rates.
You create dynamic engagement of your target audience by personalizing your ads in multiple formats to match the devices they use.
Our OTT advertising company serving Houston has strategies that are like quantum physics. We get down to the tiniest data to ensure we’re targeting precise platforms and accurate locations.
Analytics With Punch
We amass tremendous data to ensure we have more than enough information to accurately assess the performance of your Houston OTT campaign.
The Personal Touch
Video ads created to speak directly to your target audience will give them an even greater feeling that your ads are speaking directly to them.
The Difference With Mocentric
Every penny you spend triggers an even bigger ROI.
Notches on Our Belt
Our OTT advertising company in Houston can drop plenty of Fortune 500 names, with numbers to prove the success of their OTT campaigns. Massive, medium, small—we’ll create success for any company.
We don’t use boilerplates or even modified templates. We’ll design and implement an OTT strategy that is yours and yours alone.
When you look at the numbers and all the markets we’ve worked in, you’ll know you’ve got the best in OTT services with Mocentric.
No Bumps, Hiccups, or Detours
Your campaign will give you great return on your ad spend because our testing is rigorous and continuous, and our data are thorough.
You have access to our 24/7 customer dashboard so you can analyze the success of what is working and what is not, up to the second.
The number of people who access streaming services increases exponentially daily. Don’t let your advertising strategy flounder in the Dark Ages. Contact our Houston OTT experts today!